International award-winning executive recruitment expert Monroe Consulting Group is recruiting on behalf of a Education Solutions Technology company. Our client is seeking for a Head of B2B Demand Generation with strong experience in SaaS Industry.
- Promote outbound demand generation strategy for the B2B vertical market, have strong knowledge and understand about customer/client profile then come up with strategy to approach them.
- Build and execute creative plan for multi-channel campaign to generate business SQLs and build pipeline to achieve sales target.
- Qualify leads and work with BDRs to ensure smooth follow-up on target leads, understanding client feedback to help company know what's best and what needs to change.
- Work closely CEO and Head of Sales to understand global market and assist local strategies.
- Adopt a data-driven culture that continuously highlights successes and opportunities for improvement through your tailored reports and dashboards
- B2B SAAS experience at the early stage and through high growth
- Deep understand of multi-channel B2B lead generation channels and strategies
- Attention to detail and analytical skills to determine effectiveness and ROI of programs
- Experience using Hubspot, Google Analytics, data providers