Newly created role - responsible for the development of the portfolio's strategic marketing plans for the on and off trade for this well known brand.
The role is responsible for telling selling stories - turning assets into selling stories and developing relevant comms point of sale/category analysis/pricing decks.
Although a UK role there will be lots of interaction with global headquarters who also have a strong marketing resource.
Candidates need to demonstrate success in category/ customer marketing/ shopper in FMCG/ Drinks
1) on-trade / HORECA channel experience (particularly in UK)
2) off-trade experience - major mults
3) Category analysis
If this sounds like you get in touch today!